---
title: How To Calculate Average Order Value (AOV) in Excel or Sheets
description: Calculate average order value. This key metric is essential for understanding your e-commerce business's financial health.
---

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# [How To Calculate Average Order Value (AOV) in Excel or Sheets](https://demandcues.com/resources/how-to-calculate-average-order-value-aov-in-excel-or-sheets)

 Written by [Doug Dotts](https://demandcues.com/resources/author/doug-dotts) | Aug 12, 2024 6:04:00 AM

##### Introduction

Average order value (AOV) is a key metric for e-commerce businesses, but figuring out how to calculate it in Excel or Sheets can be tricky. In this blog post, we'll walk you through the steps involved, using a simple and effective method.

##### **Why it's important**

AOV tells you how much money customers spend on average per order. This information is essential for understanding your business's financial health and making informed decisions about pricing, marketing, and promotions. A higher AOV means more revenue per customer, which can lead to increased profitability.

##### **How to calculate AOV in Excel or Sheets**

There are two main ways to calculate AOV in Excel or Sheets: using a formula or using a pivot table.

**Method 1: Using a formula**

**Method 2: Using a pivot table**

Calculating AOV in Excel or Sheets is a simple process that can provide valuable insights into your business. By understanding your AOV, you can make data-driven decisions to improve your profitability and grow your business.

 

[View full post](https://demandcues.com/resources/how-to-calculate-average-order-value-aov-in-excel-or-sheets)

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